Oscar Maya Belchi |
Madrid, (EFE).- The World Padel Tour is preparing an “innovative and surprising” strategic plan. The objective, to maintain the presence of the players so that they continue in the circuit before the new competition. Àlex Corretja (Barcelona, 1974) leads the new WPT project after joining as vice-president, held by Ramón Agenjo since 2017.
Versatile, analyst at Eurosport, TVE and SER, Corretja arrives as an executive at the WPT to “continue to be the best”. He runs a sports organization from which he sells television rights to 140 countries.
Question: Why this new challenge in your life?
Answer: It motivates me a lot. Keep growing and evolving. I come from tennis and for me they are like first cousins; there is no competition, I have always seen this as growth. From my vision as a professional tennis player, I can contribute not only to Damm -owner of the WPT- and the organization of the World Padel Tour, but also to the players to understand them and transmit their ideas. My dream is to create this bridge and that we all understand each other.
I’m very motivated because it’s a great opportunity and I’ve always practiced paddle tennis since I was little. In paddle tennis I only get better and in tennis I only get worse (laughs). For me, padel has always been a very important motivation.
Q: Why this paddle tennis boom?
A: Padel is a sport that has grown a lot, surely the one that has evolved the most in the 21st century. You see it all over the world, wherever there are paddle tennis courts. I used to play there, but when I retired, I started investing many hours, training with professionals…
Socially, it’s a very engaging sport because it can be played by young people, old people, who haven’t picked up a shovel… This makes it a very global sport and millions of people in the people practice it today. At World Padel Tour we have the best circuit in the world and we want it to be that way. We want to continue to be the best.
Q: You are leading the bet for the future of the World Padel Tour to, as you say, continue to be the best. What can you tell us about these projects?
A: I can tell you that in a few days or weeks we will present a new proposal, a new improved circuit which will be revolutionary and surprising. A very big effort is made by the World Padel Tour in all aspects. It’s not just a question of economics, it’s a question of technology, how you present the circuit and keep improving.
We all had to progress in life. I played very well on clay and if I didn’t advance on hard courts, I could never be in the top ten. These are the examples you must take; what served me can be used in the World Padel Tour. The news that there is going to be, for the boys and the girls, is going to be impressive; It’s a very exciting thing and I have full confidence that we’ll convince them that it’s going to continue to grow like no other. I have no doubt.
Q: A future in which, as it is now and as it was in the past, there will be Estrella Damm. How important is your support for the development of padel?
A: That’s it. Damm has been behind the World Padel Tour for ten years by betting on padel when it did not exist at the professional level. A brand was created, the players grew with them, thanks to Damm they marked the players and thanks to this World Padel Tour and Damm they grew. What was the separation? Yes, it’s true. And, in fact, I’m here to help us all move forward; I think that’s the most important thing.
Then, as is logical, everyone must try to look at their interest, but knowing and being very clear that Damm has believed and been committed to padel for many years; also at the base with training, scholarships for players… it also weighs.
the entrance Àlex Corretja: Tennis and paddle tennis are first cousins; I can contribute to the entire WPT was first published in EFE News.