Vodafone confirmed that its European operations will be fully powered by renewable energy sources beginning July 1. The carrier originally set a goal to reach 100% reliance on renewable energy by 2025, but in July 2020, Vodafone accelerated its target date. The operator’s renewable energy-powered operations will include its mobile and fixed networks, retail and offices, and data centers in Europe. This transition is a crucial step for Vodafone toward achieving its goal of net-zero carbon emissions by 2030.
The company plans to achieve net-zero emissions throughout its entire value chain by 2040. Featured Definitional Guide Download: Internet of Things Getting Started Guide Placeholder Image Download: Internet of Things Getting Started Guide Download: Internet of Things Getting Started Guide As the number of IoT devices explode, now is the best time to refresh your knowledge of the basics and read up on the latest developments.
Download this guide today for everything you need to know. DOWNLOAD Vodafone’s shift to renewable energy is one of its several environmental initiatives. According to the Carbon Trust, Vodafone’s IoT efforts — this includes smart metering, smart logistics, and smart-cities applications — its customers avoid around 5.9 million tons of carbon dioxide equivalent (CO2e) during the 2019 fiscal year and 7.1 million tons of CO2e during the 2021 fiscal year.
The telecom provider also reported that 98.7% of its network waste was reused or recycled during the 2021 fiscal year, marking a 22.5% reduction compared to the previous fiscal year. Vodafone isn’t the only tech company making these environmental strides. Orange announced a similar commitment to reach net-zero carbon emissions by 2040 and currently considers itself a carbon-neutral brand. Emma Mohr-McClune, service director of technology at GlobalData, said the environmental consciences of the telco community have evolved to remain “in line with the demands of the Fridays for Future generation.”
Fridays for Future (FFF) is an environmental protest movement spearheaded by Swedish environmental activist Greta Thunberg. She began protesting solo outside Swedish Parliament in 2018 when she was 15 years old, and FFF has grown exponentially since then. The movement involves students striking from school on Fridays to raise awareness of the growing climate crisis and demanding policy changes from elected officials.
Thunberg’s youth-led climate movement and younger generations’ interest in sustainability has influenced the way companies approach the climate crisis. “Watch all other telcos follow in line with the consumer market’s appetite for greener, more sustainable products and service providers,” Mohr-McClune said.